Project OOO (in collaboration with Matteo Mastrandrea) RedBull Studio Collectives X Jaguar Shoes (2016)

Project OOO (in collaboration with Matteo Mastrandrea) RedBull Studio Collectives X Jaguar Shoes (2016)

Project OOO (in collaboration with Matteo Mastrandrea) RedBull Studio Collectives X Jaguar Shoes (2016)

Project OOO (in collaboration with Matteo Mastrandrea) RedBull Studio Collectives X Jaguar Shoes (2016) 

Project OOO (in collaboration with Matteo Mastrandrea) Jaguar Shoes (2016)  

A Taste of Space 'Lumen, La Luce Delle Stelle' The Crypt Gallery (2015)

A Taste of Space  Atina, Italy (2015)

A Taste of Space  Atina, Italy (2015)

An Interpretation of Perception South Kiosk (2015)

An Interpretation of Perception (2015)

Plastic Shores Selfridges (2015)

Look Closer Royal College of Art (2014) 

Prop from 'You Could Sunbathe in this Storm' Royal College of Art (2014)

An Interpretation of perception (2015)

Original film and installation commissioned by Ideal Standard.

I worked with raw EEG data collected by Ideal Standard that demonstrates how the brain reacts to beauty vs functionality. The topographical data graphs were used as a starting point to bring the results to life using real world imagery. The movement is organic, familiar and representative of the brain waves they are associated with: sharp and erratic for the Beta waves and slow and milky for the Theta waves. The imagery takes the viewer back inside the brain whilst simultaneously reminding them of the beautiful and functional elements so often seen in nature.